Editor's introduction: In order to avoid the operational risks of a single brand, Didi has been constantly opening up new brand battlefields and boundaries in the large travel market. On November 16, Didi officially entered the field buy email list of new energy vehicles with the D1, the first customized car-hailing car made by BYD. What is the specific situation of Didi "building a car"? How will the future develop? The author of this article analyzes and discusses this, let's take a look~ Didi, who once swore that he would not build a car, looked at the D1 in his hand and said, "It's really fragrant." Recently, Didi released its first customized online car-hailing D1 at the Phoenix Center in Beijing.
According to Didi's plan, the world's first customized car-hailing car will be officially launched in December with Changsha as its first landing city. How did Didi, which started buy email list out on the basis of online car-hailing, get on the road of "car building"? As an Internet company, what kind of calculus does Didi have? 1. Didi "Building a Car", a new story? This newly launched model is jointly designed and developed by Didi and BYD, and is "tailor-made" for Didi. At the press conference, Didi said that this new car is developed based on passenger data, driver demand and a large amount of travel data on the Didi platform.
D1 has become the world's first mass-produced customized online car-hailing car, and also realized Didi's official entry into the automotive buy email list industry chain. The concept of custom car-hailing has already appeared. Didi proposed the concept as early as 2018, but at the time, the idea seemed unrealistic. In recent years, Didi's road has experienced many twists and turns. This Internet company, which started out relying on online car-hailing travel services, has a rich story. After that, it gradually began to end. Didi is moving to the point where it has no "story" to tell.